Get on the shortlist a careful shopper actually trusts.
Guides, ingredient checks, and honest picks for a soy-free life, read by people who check every label before they buy. Tell us what you have in mind and we will send the media kit, with placements, audience, and founding partner rates.
This audience opts in and reads obsessively. No wasted reach, no wrong eyeballs.
Label anxiety means they come back. Evergreen guides keep compounding.
Our recommendation is the product. Earning a spot hands that trust to your brand.
A reader who buys on a vetted pick, never on an ad.
Soy is one of the major allergens, so this shopper is careful, loyal, and hungry for a source that has already read the label for them. They are expensive to reach anywhere else and quick to trust the one place that gets it right. A soy-free brand placed in our picks is not advertising. It is being vouched for.
Where your brand can live
Ranked by trust transfer. A Top 10 spot is the shopping list itself. Full rates are in the media kit.
Top 10 Product Picks inclusion
A ranked spot in a roundup readers use as an actual shopping list. The highest intent and trust transfer on the site.
Editor's Choice feature
The badged hero article on the homepage. A single brand spotlight with the strongest endorsement attached.
Homepage category tile
Own one of the four category tiles. A persistent, always visible presence in the reader path.
Safe swaps guide placement
Named as the recommended soy-free alternative inside an evergreen guide. Compounds quietly as search grows.
Ingredient check sponsor
Label check powered by, on the trust heavy educational pages where readers decide who to believe.
Newsletter slot
A native, one sponsor slot to a list that opted in on purpose. One clear message, no competing ads.
We do not place products that fail the label check.
Our whole value is that readers trust the verdict. So a partnership is never a paid pass. Every placed product still has to actually be soy-free. That standard is exactly why a spot here is worth more than an ad anywhere else. If your product qualifies, the trust comes with it.
Tell us what you want. We send the kit.
Give us the basics and check what you are into. We reply within one business day with the media kit and the exact slot you would own. One brand per category owns the shelf, then it closes.